Ashley Roberts, the 44-year-old pop star and radio DJ, is once again in the spotlight as she participates in the 2026 series of I’m a Celebrity… South Africa. Known for her time with the Pussycat Dolls and her role as a presenter on Heart 00s, Roberts is facing a new set of challenges that have reportedly left her feeling ‘still traumatised’.
Roberts, who was a runner-up in the 2012 season of I’m a Celebrity in Australia, had previously declined to join the show two years prior to this latest series. However, she expressed a desire to prove herself, stating, “There also comes a time when you want to challenge yourself a little bit, and I was like, ‘I’m going to prove myself, I can do some wild things.'” This determination has led her back into the jungle.
During her time on the show, Ashley has encountered extreme challenges, including a cliff-edge jigsaw challenge that stood at 140 feet and a daunting bridge that measured 150 feet high. Reflecting on her experiences, she remarked, “Everything was more extreme, more dirty, bigger portions, like, nastier, smellier, just everything taken to the nth degree, times ten.” Such trials have undoubtedly tested her limits.
Roberts’s career has seen a significant evolution since her days with the Pussycat Dolls, where she was a member from 2001 to 2010 and again in 2019. Since then, she has made a name for herself in radio broadcasting, joining Heart Radio in 2019 and becoming a presenter for Heart 00s in 2022.
In addition to her radio work, Roberts has also ventured into music, releasing a new single and announcing a world tour as of March 2026. This multifaceted career showcases her adaptability and resilience in the entertainment industry.
As viewers tune in to see how Ashley navigates the challenges of I’m a Celebrity… South Africa, her past experiences and current ambitions paint a picture of a determined individual willing to face her fears. Observers are keen to see how her journey unfolds in the coming episodes, especially given her candid admission of trauma from previous trials.
With her Instagram handle @iamashleyroberts, fans can follow her journey closely as she balances her reality TV challenges with her ongoing music and radio career. The anticipation surrounding her performance in the show continues to grow, leaving many wondering how she will cope with the pressures of the jungle.
As the series progresses, details remain unconfirmed regarding the full extent of her experiences and how they may impact her future endeavors in entertainment.